Summary What Customers Really Want Review and Analysis of McKain Book eBook BusinessNews Publishing
Download As PDF : Summary What Customers Really Want Review and Analysis of McKain Book eBook BusinessNews Publishing
The must-read summary of Scott McKain's book "What Customers Really Want How to Bridge the Gap Between What Your Organization Offers and What Your Clients Crave".
This complete summary of the ideas from Scott McKain's book "What Customers Really Want" shows that there is a fundamental disconnection between what customers really want and what businesses currently offer. Customers want a personal connection with the people and the organisations they do business with so that the outcome is a compelling experience rather than a mere transaction. In his book, the author explores six major areas in which this business-to-consumer disconnection frequently occurs and how you can bridge the gap. This summary is a must-read for any business owner who wants to ensure that customers form a connection with the company and come back again and again.
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• Expand your knowledge
To learn more, read "What Customers Really Want" and discover the key to connecting with your customers and providing a great customer experience.
Summary What Customers Really Want Review and Analysis of McKain Book eBook BusinessNews Publishing
We often forget what we are doing as we operate our businesses. This book is something everyone running or operating a business should remember.Product details
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Summary What Customers Really Want Review and Analysis of McKain Book eBook BusinessNews Publishing Reviews
We often forget what we are doing as we operate our businesses. This book is something everyone running or operating a business should remember.
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